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the report format need to be like this: Title Page Acknowledgements Abstract Contents Page Intr ...


the report format need to be like this: Title Page Acknowledgements Abstract Contents Page Introduction Literature Review/Conceptual Underpinnings/Framework Method Results Discussion & Conclusion References Appendices my selected topic is Brand Personality and Consumer Engagement Empirical Research Project students have been trained in the following: Research methods (i.e. experimental research, statistics, marketing analytics etc.) Concepts in psychology and marketing and applied contexts in consumer psychology/behaviour Your ability to do research independently under the supervision of a supervisor. Your dissertation to reflect your training in both the school of psychology and the business school. However, you have flexibility in how you will carry out your dissertation.



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