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Paper on FORECASTING  PTo carry out the projects: This project is to be worked in a group of 2 (w ...


Paper on FORECASTING  PTo carry out the projects: This project is to be worked in a group of 2 (with only one exception, who may work alone due to an odd number of our class size). You will research, review few case-studies, and put together a report to summarize them. Select few completed case studies from academic journal or other reliable sources that discuss cases in one of the areas/topics listed below (at the bottom of this page). You may also search from direct links of other publishers. The selecting case studies must be published during the past five years and should contain: 1. real-world problem(s) 2. Marketing analytics method(s) used 3. real (or anticipating) result(s). Review the case studies and write a good summary about them.  Written summary is to be turned in online on the day they are due. Quality of the selected paper (2x1.5 = 3 points) Executive Summary Easy to read (2 points) Clarity and depth of problem/method/result discussion (2x2 = 4 points) Correctness and completeness of the report (2x1 = 2 points)



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