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Learning Project: Company Analysis and Evaluation Assignment Instructions In this  Learning  Proj ...


Learning Project: Company Analysis and Evaluation Assignment Instructions In this  Learning  Project 1, you will select an organization (Duke Energy, North Carolina), or a segment of an organization, and interview key employees in order to gather information concerning the organization’s critical success factors (CSFs). NOTE: YOU MUST use this SAME company for your Learning Project 2. You MAY NOT use The Balanced Scorecard for Learning Project 2. Be sure to inform your interviewees that any proprietary information included in this project will be kept confidential. You will then develop a SWOT analysis to clarify and aid in the identification of the organization’s/segment’s CSFs. The written project requires you to prepare and submit the following in order: 1.Brief description of the organization/segment (1 paragraph) 2.SWOT analysis in chart form containing the following 4 categories: Strengths, Weaknesses, Opportunities, and Threats. Each item must be clearly and concisely stated. Balanced Scorecard in chart form. Clearly and concisely list CSFs in each of the 4 categories identified in the text. For each CSF, explain in a separate column how the 4.A discussion of the CSFs chosen for the organization/segment – Why were these particular factors selected? Why are they important in accessing the success of the company? (2–3 pages) 5.An evaluation of the organization/segment to determine if it is achieving each of the CSFs. Analyze each CSF and use data from the measures indicated in the Balanced Scorecard as support for the conclusions. (2–3 pages) measurement of the CSF will transpire. (Example found on youtube link: https://youtu.be/McK4PjbUOF8?si=jIbZbODqs-pfbnSu ) Additional guidelines: The project must be at      least 7 pages, excluding the 2 charts. The project must be      written in current APA format. Avoid using first and      second person (e.g., “I,” “we,” “you,” etc.). You must reference a      minimum of your textbooks and 2 additional scholarly sources.      Wikipedia, Investopedia, and the like are not considered scholarly sources      and should not be used. “Popular sources are not considered scholarly      sources and should NOT be used”. Any use of these sources will be grounds      for a 100-point deduction. Please be sure to review the Writing Centers webpage “Choosing Appropriate Resources for Academic Papers” as it specifically outlines Liberty University’s acceptable resources.  Any personal communication      must be cited appropriately within the text; however, citations of      personal communication are not needed for the reference section. You must explicitly      identify the person or persons interviewed, their job title, and position      in the company. This is critical in assessing if that person can make      decisions in the company. The project must include a      properly formatted cover page. An abstract and table of contents      are not needed.



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