I’m preparing for a spine medical device sales product presentation for VB Spine and need help cre ...
I’m preparing for a spine medical device sales product presentation for VB Spine and need help creating a comprehensive yet simplified overview. I have been assigned two cervical spine products: 1. Tritanium C Anterior Cervical Cage 2. Ozark Cervical Plate System Based on a conversation with (Regional Sales Manager), here is everything he said he’s looking for in the presentation. Please help me study, simplify, and understand each part thoroughly: General Requirements: Know both products inside and out. Be ready to teach him and his manager as if they’re new to the products. Use the guide PDFs and surgical technique documents to support your details A PowerPoint presentation is required. Be creative and have great pictures. It should be approximately 15 minutes long. Be ready to answer follow-up questions afterwards. For the Tritanium C Anterior Cervical Cage: What it is – Describe the product, its purpose, and what it’s made of. What makes it different – Explain unique selling points and how it compares to competitors. Steps of the procedure – Walk through all surgical steps from exposure to revision. Relevant cervical anatomy – Explain the cervical spine levels, disc space, endplates, and surrounding anatomy. Instruments involved – Name the main tools used and their purpose (e.g., inserter, trials, mallet, rasp). How to trial and implant the cage – Explain how the surgeon sizes and places the cage. Supplemental fixation – Mention plating systems used along with the cage (e.g., Ozark or Aviator). Cage removal (revision) – Understand the process if the cage needs to be taken out. Sizes, angles, and configurations – Review footprint sizes and degrees of lordosis (6° or 10°). Bone grafting – Explain what type of graft is packed into the cage. FDA indications – Include key approved uses (DDD at C2–T1 with autograft/allograft). Contraindications and warnings – Mention surgical cautions, implant failure risks, and when not to use it. Technology – Briefly describe 3D-printed Tritanium and porous material for bone in-growth. Simplify for teaching – Present it as if you’re teaching a new hire with no background. For the Ozark View Cervical Plate System: What it is – Describe what a cervical plate is and how Ozark View works. What makes it different – Talk about low-profile design, no-profile screws, plate thickness, and visual feedback during surgery. Steps of the procedure – Go over the surgical steps to place the plate and secure it. Relevant anatomy – Include vertebral bodies, anterior cervical spine, and what the plate connects to. How it locks – Understand the locking mechanism and screw options. Sizes, levels supported – Mention how many levels it can span and if it’s used standalone or with a cage. Supplemental use – Know that it’s often used along with Tritanium C. Competitor comparisons – Understand how it compares to Medtronic’s and Globus’ plates. Product benefits – Stress easy visualization, self-tapping screws, and simplified insertion. FDA indications – Be ready to explain approved use cases for the Ozark plate. Instruments used – Identify the tools needed to place the plate and screws. Simplified teaching – Teach it like you’re explaining to someone brand new to medical devices How they both work together in the ACDF procedure as well OVERALL IN SHORT EVERYTHING HE WANTS INCLUDE: Procedure Overview Present a clear explanation of the Anterior Cervical Discectomy and Fusion (ACDF) procedure. Describe the step-by-step flow of the surgery, what the surgeon is trying to achieve, and how the products fit into the procedure. Product Education Focus on two products: the Tritanium C Anterior Cervical Cage and the Ozark View Cervical Plate System. For each product, cover: What it is When and why it is used Key design features How it benefits the surgeon and the patient What makes it stand out from other options Presentation Format A PowerPoint presentation is preferred. It should be approximately 15 minutes long. Be ready to answer follow-up questions afterwards.
