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Description You are a development officer at Big State University in Chicago, IL. You are in the mi ...


Description You are a development officer at Big State University in Chicago, IL. You are in the middle of a capital campaign for a new football recruiting building. The total cost of construction will be $5.5 million. Rate the following donor prospects on a scale of 1 (low) to 5 (high) on the LAI scale then explain why you rated each prospect the way you did. Then choose one of the prospects you would feel most confident pursuing with the ultimate goal of making an ask of $100,000 that will go toward the construction of the new football recruiting building and explain why you made that choice. Finally, address what other information you might need to make a better decision. Your paper should be at least three pages using 12-point Times New Roman or Cambria font with one-inch margins and any sources used should be cited. Marty Bullup – Marty is a 62-year-old CEO of a local business. His annual income is $1.2 million. He is an alumnus of BSU. He has donated a total of $50,000 to the university over the last 10 years, but none has been for athletics. He has had season tickets to women’s basketball for five years. Sandra Brown – Sandra is a 45-year-old oral surgeon who lives down state in Carbondale. Her annual income is $750,000. Her and her husband have a daughter who attends BSU and a son who is being recruited by the lacrosse team. She has not donated money to BSU but is on the board of her local United Way. Jerome Williams – Jerome is a 52-year-old entrepreneur originally from Chicago, but now living in Dallas. His annual income is $1.5 million. He is a former football season ticket holder but did not renew his tickets two years ago. Since then he has attended two football games with a friend who has season tickets. Maria Sanchez – Maria is a 57-year-old senior vice president of a global manufacturing plant based in Chicago. Her annual income is $950,000. She has attended football games in the past using tickets belonging to the suite owned by her company. Her wife played volleyball at BSU.



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