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Description Prompt: View the video on TOWS analysis and the article that shows the Starbucks exampl ...


Description Prompt: View the video on TOWS analysis and the article that shows the Starbucks example. o Requirements: Create a Word document which compares and contrasts OGTM model and the TOWS process which helps to develop strategic plans. Also, after reading the Starbucks example of a TOWS analysis, use the template provided in the article from Visual Paradigm and use it on the following case of a church needing to grow to fill out a TOWS analysis, adding a screenshot of the TOWS analysis to the Word document you turn in: Church Needs to Grow Strengths: Nice parsonage, lots of land, capacity is underutilized, strong core group of attendees, money in the bank, pastor is a strong planner Weaknesses: Only 50 attend each week, not diverse culturally, pastor is a woman (should not be a weakness but has proven to be one), do not have people to work all events Opportunities: Large portion of the community does not attend any church, large population of kids Threats: Megachurch has moved into the area, and losing any one family has a negative impact



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